365 on Point: Delivering Smarter Sales & Merchandising Execution for Leading Brands

The Story

365 on Point is a national sales and merchandising company representing some of the world’s most recognized brands, including L’Oréal, Kenvue, Amka, and many more. With a staff complement of more than 2,000 people and offices across South Africa, the company manages a large field team of over 170 reps, supported by area and regional managers.

The company covers both the coastal and inland regions, with dedicated operations directors overseeing performance in each area. This national structure ensures consistent service delivery and execution for its principals across all territories.

Before adopting Repsly in 2017, 365 on Point relied on manual processes to meet the reporting needs of its principals. Promotional activity,scheduling, and photographic feedback were all managed through Excel trackers and PowerPoint presentations. Each principal required customized reporting, which often meant dedicating a full admin day to compiling and verifying feedback. For major principals like L’Oréal, with significant promotional activity, this was a time-consuming and resource-heavy process.

To modernize its field operations and streamline feedback to them, 365 on Point implemented Repsly as the daily tool for its reps and managers. Today, Repsly is used across the business to manage store visits, promotional execution, and real-time reporting — ensuring consistent delivery for both internal stakeholders and external principals.

The Impact

Repsly has fundamentally improved how 365 on Point executes and reports on behalf of its principals:

• Simplified Principal Reporting: What once required hours of compiling Excel trackers and PowerPoints for the brand they service can now be pulled in minutes, with feedback standardized and ready to share.

• Faster Turnaround: Teams can generate full promotional activity reports in less than 30 minutes, compared to the previous day-long process. Each morning by 8:30am, outstanding feedback across all reps and principals is shared nationally — ensuring principals receive timely updates.

• Operational Efficiency: By eliminating duplicate data and centralizing photographs, 365 on Point reduced its administrative burden and freed up more time for field execution.

• Improved Visibility & Accountability: Real-time insights into store visits and promotional activity allow managers to hold reps accountable and deliver consistent execution across all principals.

• Trusted Daily Tool: Over 170 reps start their day with Repsly, supported by back-office teams and managers who rely on the platform to maintain high standards across multiple regions.

For Kamini, Logistics and Admin Director, the benefits are clear: